marketing analytics
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Solved: I built my own Google Ads performance analyzer because I was tired of manual downloads
Tired of manual CSV downloads from Google Ads? Learn how to build an automated data pipeline to analyze performance and save your sanity with this Dev Continue reading
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Solved: PMax or competitior campaign ?
PMax campaign cannibalizing your search efforts? Learn to fix the data mess with engineering-led solutions for accurate attribution and reporting. Continue reading
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Solved: Conversion tracking automation
Tired of broken conversion tracking scripts? Discover three methods to automate your marketing data pipeline, from quick fixes to permanent solutions. Continue reading
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Solved: Third party attribution solution (Segmetrics) vs Looker Studio connectors (Supermetrics)? What should I use?
Segmetrics vs Supermetrics for Looker Studio: Unpack the technical trade-offs in marketing attribution to optimize ROI and spend. Continue reading
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Solved: Is it me or does GA4 kind of suck? What are some alternatives?
Frustrated with GA4? Explore common issues, optimize your setup, and discover powerful open-source and product-led analytics alternatives. Continue reading